POST #22 - FORMS AND CONVENTIONS

HOW ARE YOU PLANNING TO CONFORM TO FORMS AND CONVENTIONS? - I want to use a few conventions of other music videos, but my main goal is to break as many of them as possible. So this means not taking the music video too seriously, and having fun with it. Most of the music videos seen nowadays don't have much fun (see Taylor Swift's "Bad Blood" or Panic! at the Disco's "Death of a Bachelor"). I want to harken back to the late 90s / early 00s, when music videos knew to have a sense of humour and didn't try and be edgy. There are a couple of music videos nowadays that have fun, such as Panic! at the Disco's "Don't Threaten Me With A Good Time", and OK Go's "Here It Goes Again".

 WHERE ARE YOU PLANNING ON DEVELOPING EXISTING FORMS AND CONVENTIONS? - I want to develop the convention of a typical breakup song music video... by challenging it head on. Most breakup music videos show the singer walking around, singing about the "good ol' times". Typically, they'll flashback to when the singer and their significant other were together, usually ending the flashbacks with the breakup. With my music video, I don't want to fall into the cliches of the typical breakup song video. For example, the "good times" flashbacks. Gonna get rid of them. Out the window. They wouldn't add anything to the music video, since the story of it is the rise out of the slump after a breakup, not dwelling on the back. 
"I never look back, darling. It distracts from the now." ~ Edna Mode
The only flashback I want is actually going to contribute to the overall plot, and provide a bit of backstory into what's happening.

 HAVE YOU MADE THE CONSCIOUS DECISION TO AVOID FORMS AND CONVENTIONS? - Yes. I hate falling into cliches, and that's exactly what I want from this music video. I want to make something that feels less like a chore to make, and more like something I'd create in my off time. Something fun, where it's not taking itself seriously or feels too angsty. I want something fun, and in turn, funny.

 WHAT HAS INSPIRED YOU?- Meme videos online are definitely the biggest influence I'm going by. Creators like DrGrandayyy and Dolan Dark are some pretty big inspirations for the video, but instead of focusing on fusing two memes together, I want to make this "The Avengers" of memes. Bringing together everything I can in one video, and making it fun. Jack Douglass's editing style is also a pretty big influence; he creates original content with the theme of making stupid content. 

 HOW DO YOU INTEND TO DEMONSTRATE THESE INSPIRATIONS? - The editing of the video and the song choices are going to be the most effective way to show these influences. Douglass uses a lot of rapid edits which delivers jokes a mile a minute, and the two meme creators mentioned earlier use both visual and audio cues for humour. Song choices and remixing sentences is a popular trend between the creators, so using a meme song like "All Star" or "Fireflies" would fit.

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